CPA (Cost Per Acquisition) vs. CPC (Cost Per Click) Are you confused about the difference between CPA vs. CPC? No worries, here is a simplified breakdown of CPA vs. CPC What is CPC? CPC stands for cost per click. The rate…
Search Engine Optimization Strategies Search Engine Optimization Strategies are essential to the success of your website and, therefore, your company’s success. SEO is an important part of any online marketing strategy and can help both customers and prospects find you when…
Is Your Business Ready for Voice Search? As voice search technology becomes upgraded with smarter speech recognition abilities. The popularity of searching for products, services, and local businesses via our voice devices is in on the rise. In fact, 71%…
Google My Business offers amazing “New Features” to optimize your local business On Search and Maps The best part is that Google is not charging for this service, but you have to be consistent with providing updated business information such as services…